AGENCY: Mutesix │DELIVERABLES: Static + Animated Banners
Bowe Glowe, Skincare by Dr. Whitney Bowe.
Learnings: Through many deliveries and A/B tests the team and I learned that the ads that featured the product alone vs. Dr. Whitney Bowe in her White lab Coat converted better with the target audience. The runner up to that was large text Press Overlay “NY TIMES, FORBES, etc.”